LEGAL
Privacy Policy
Effective Date: September 17, 2026
This Privacy Policy explains how Murtez Inc., operating the Karthea brand (“Karthea,” “we,” “us,” or “our”), collects, uses, discloses, and protects personal information through karthea.ai, our booking and contact processes, and the services we provide.
This policy applies to information for which Karthea determines the purposes and means of processing. When Karthea processes lead, customer, or other personal information solely on behalf of a business customer, that customer generally determines the purposes of processing and Karthea acts as its service provider or processor.
1. Information We Collect
Information You Provide Directly
We may collect information such as:
- name;
- work email address;
- company name;
- company website;
- job title;
- messages, questions, and support requests;
- information provided through contact, onboarding, or qualification forms;
- billing and subscription information;
- information provided when scheduling a consultation; and
- other information you voluntarily provide.
Payment-card information is generally processed directly by our payment processor. Karthea does not need to store complete payment-card numbers.
Information Collected Through Bookings
When you schedule a meeting through our booking provider, we may receive information such as your name, email address, company information, booking time, time zone, answers to booking questions, and information you choose to include with the booking.
Our current booking provider is Cal.com. When you book a meeting with Karthea, Karthea determines the purpose of the booking information and Cal.com processes booking information on our behalf subject to its own contractual and privacy commitments.
Customer and Lead Data
Customers may connect lead sources, websites, forms, email systems, CRM platforms, calendars, or other business systems to the Services.
In providing the Services, Karthea may process information about a customer’s leads, prospects, customers, employees, or other contacts, including:
- names;
- business email addresses;
- company information;
- inquiry content;
- form submissions;
- conversation history;
- lead source and status;
- appointment information;
- CRM records;
- business communications; and
- other information selected by the customer.
For this information, the customer is responsible for determining why the information is collected and used and for ensuring that its instructions to Karthea comply with applicable law.
Information Collected Automatically
When you visit our website or use the Services, we may automatically receive technical information such as:
- IP address;
- browser and device type;
- operating system;
- referring pages;
- pages viewed;
- approximate location derived from IP address;
- timestamps;
- diagnostic and security information; and
- interactions with the website or Services.
2. How We Use Information
We may use personal information to:
- provide, configure, operate, and support the Services;
- respond to inquiries and requests;
- schedule consultations;
- create and manage customer relationships;
- process payments and subscriptions;
- personalize and automate lead responses and workflows;
- connect and maintain third-party integrations;
- communicate about accounts, Services, updates, and support;
- monitor performance, troubleshoot issues, and improve the Services;
- train, tune, test, evaluate, and improve Karthea-operated models, automation systems, prompts, workflows, classification logic, and related technology, subject to the restrictions in Section 3;
- perform analytics, benchmarking, quality assurance, research, and product development;
- prevent fraud, abuse, security incidents, and unauthorized access;
- comply with legal obligations and enforce our agreements; and
- send marketing communications where permitted by law.
3. Automated and AI-Assisted Processing
Karthea may use artificial intelligence and automated systems to perform functions such as:
- understanding inbound inquiries;
- generating or selecting personalized responses;
- classifying or qualifying leads;
- routing inquiries;
- summarizing communications;
- extracting information from messages or forms;
- recommending next steps; and
- supporting workflow automation.
Karthea may use data processed through the Services to train, tune, test, evaluate, and improve Karthea-operated models and systems and to improve the quality, reliability, safety, and performance of the Services.
For purposes of this policy, “Private Contact Data” means direct personal contact identifiers such as email addresses, telephone numbers, postal addresses, and comparable direct contact information. Karthea does not use Private Contact Data for model training. We use reasonable measures designed to exclude or redact Private Contact Data before data is used for model training.
We may use other information, including non-contact business information, interaction data, workflow patterns, prompts, outputs, feedback, and aggregated or de-identified information, to provide the Services and to train, evaluate, develop, and improve Karthea’s systems where permitted by law.
Depending on the configuration, information may be transmitted to third-party AI or automation providers acting as service providers to Karthea. Their processing is subject to the applicable contractual and privacy terms governing those providers.
We do not use Customer Data to independently market third-party products to the customer’s leads.
4. How We Disclose Information
We may disclose personal information to categories of service providers that help us operate Karthea, such as:
- cloud-hosting and infrastructure providers;
- email and communications providers;
- CRM and workflow-automation providers;
- artificial-intelligence providers;
- payment processors;
- booking and calendar providers;
- security, fraud-prevention, and monitoring providers;
- analytics providers;
- professional advisers; and
- other vendors necessary to provide requested integrations or Services.
We may also disclose information:
- at your direction;
- to connected applications you authorize;
- in connection with a merger, financing, acquisition, sale, reorganization, or similar corporate transaction;
- when required by law, subpoena, court order, or valid government request;
- when reasonably necessary to protect rights, safety, security, property, or prevent fraud; or
- with your consent.
5. Sale and Sharing of Personal Information
Karthea does not currently sell personal information for money.
Karthea also does not currently share personal information for cross-context behavioral advertising as that term is defined under California privacy law.
If these practices change, we will update this Privacy Policy and provide any legally required opt-out mechanisms before applying the changed practice where required.
Customer Data processed on behalf of customers is not sold by Karthea.
6. Cookies and Similar Technologies
We may use cookies and similar technologies that are necessary to operate, secure, and remember preferences on our website.
We may also use analytics technologies to understand how visitors use the website and improve performance.
If we introduce advertising or non-essential tracking technologies that require consent or opt-out controls, we will provide appropriate controls and update this policy as required.
Browser “Do Not Track” signals are not governed by a uniform industry standard. Where applicable law requires recognition of a legally valid browser-based opt-out preference signal, such as Global Privacy Control, we will honor that signal as required.
7. Payments
Subscription payments may be processed by third-party payment processors such as Stripe.
Payment processors may collect billing information and payment-card details directly from you. Their handling of that information is governed by their own privacy policies and agreements.
Karthea generally receives payment status, transaction identifiers, billing contact information, and related records rather than complete payment-card details.
8. Third-Party Integrations
Customers may authorize Karthea to connect with third-party applications and services.
When an integration is enabled, information may be exchanged between Karthea and the selected third party according to the customer’s instructions.
Third-party services have their own terms and privacy practices. Karthea does not control how an independent third party uses information after it receives that information outside Karthea’s role as a service provider.
9. Data Retention
We retain personal information for as long as reasonably necessary to:
- provide the Services;
- maintain customer accounts;
- fulfill the purposes described in this policy;
- comply with legal, tax, accounting, or reporting requirements;
- resolve disputes;
- prevent fraud and abuse; and
- enforce agreements.
Retention periods vary depending on the type of information and why it is processed.
When a customer relationship ends, Customer Data may be deleted, returned, or retained for a limited period for backup, legal, security, or operational purposes, subject to applicable agreements and law.
10. Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information.
These safeguards may include access controls, authentication, encrypted connections, vendor controls, logging, and other security measures appropriate to the Services.
No method of transmission, storage, or processing can be guaranteed to be completely secure.
11. International Processing
Karthea is operated by a United States company and may process information in the United States and other countries where our service providers operate.
Privacy laws in those jurisdictions may differ from the laws where you live.
Where required, we use appropriate contractual or legal mechanisms for international transfers.
12. Your Privacy Rights
Depending on where you live and whether a particular privacy law applies to Karthea, you may have rights concerning your personal information, including the right to request:
- access to personal information;
- correction of inaccurate information;
- deletion of personal information;
- a portable copy of certain information;
- information about categories of information collected or disclosed;
- restriction or objection to certain processing;
- withdrawal of consent where processing relies on consent; or
- non-discriminatory treatment for exercising privacy rights.
To submit a privacy request, email privacy@karthea.ai.
We may request information reasonably necessary to verify your identity and authority to make the request.
If Karthea holds information solely on behalf of one of our customers, we may direct your request to that customer or assist the customer in responding.
13. California Privacy Information
Where California privacy laws apply, California residents may have rights to know, access, correct, delete, and obtain information about certain disclosures of their personal information, as well as rights concerning sale or sharing.
Karthea does not currently sell personal information or share personal information for cross-context behavioral advertising.
If we become legally required to offer additional California-specific methods or disclosures, we will provide them.
California privacy requests may be submitted to privacy@karthea.ai.
14. Marketing Communications
You may opt out of Karthea marketing emails by using the unsubscribe method included in the message or by contacting us.
We may still send non-marketing communications that are necessary for an existing customer relationship, such as billing, security, service, or support notices.
Customers using Karthea to send communications to their own leads are responsible for honoring applicable unsubscribe, suppression, and consent requirements. Karthea may assist with automation and suppression features as part of the Services.
15. Children
Karthea is a business-to-business service and is not intended for children under 18.
We do not knowingly collect personal information from children for the purpose of providing the Services.
16. Third-Party Websites
Our website or communications may link to third-party websites or services.
We are not responsible for the privacy practices, content, or security of third parties that we do not control.
17. Changes to This Privacy Policy
We may modify, replace, or update this Privacy Policy at any time.
Unless applicable law requires otherwise, we may make changes without prior individual notice. The revised Privacy Policy becomes effective when posted on our website or on the later effective date stated in the revised policy.
We will not rely on a later version of this Privacy Policy to retroactively use previously collected personal information in a materially different manner where applicable law requires notice, consent, or another legal basis. Where notice or consent is legally required for a material change, we will provide it as required.
18. Contact Us
For privacy questions or requests:
Karthea
Operated by Murtez Inc.
Sheridan, Wyoming, USA
Email: privacy@karthea.ai